Gym clothes worn only in the workout space is no more the norm and we couldn’t be happier. More power to comfortable clothing, we say! The athleisure trend is here to stay and it basically translates to athletic + leisure. This explains the love our sports stars have for this comfy and growing trend.
Taking the stretchy leggings and baggy tops a notch higher, the athleisure trend is about flaunting essential sportswear outside the work-out zone. Clothes like yoga pants, jogger pants, shorts, sweatpants, gym stringers, gym tanks, sports bras, sweat-wicking gym tees, hoodies, sneakers and shoes are mainstays of this new trend. Roshan Baid, MD, Alcis Sports (a home-grown performance wear brand) says, “There is a massive surge in the demand for quality sportswear. Hence, Alcis Sports was born as a premium cutting-edge Indian performance wear brand.”
Akash Korgaonkar, Founder Director of Ruggedian Lifestyle Pvt Ltd says, “The athleisure trend is becoming popular even on holidays these days as they help people be comfortable and develop a fitness culture within the family. This brings about a healthy change in the thought process too.”
Still wondering what this hype is about? Let us show you how sports celebrities are wearing it off the field and totally rocking in their athleisure best.