Red Bull racer Max Verstappen has finally revealed what he was uncannily trying to portrait for the past couple of days. The 21-year-old, who took his fans into a state perplexity by his Instagram posts, has announced his collaboration with a Dutch designer clothing company, G-Star.
Having said that, Verstappen – who finished fourth in the driver’s standing this season – now has the third sponsor amongst his rank after Jumbo, Ziggo and Exact. Meanwhile, as far as the designs with G-Star are concerned, it is said that “a selection of limited edition styles” will be a part of their partnership.
Taking to Instagram, Verstappen wrote, “Thrilled to officially announce my collaboration with @gstarraw. Some very exciting projects to come!”
Furthermore, these styles will not be made available before February 2019 and will hit the G-Star mono-brand stores as well as the website across Europe. Speaking about the partnership, the 21-year-old said, “I’ve always been a fan of the brand so it was very easy to get familiar with the G-Star brand DNA. Also, I really like the fact that we share Dutch roots, yet operate on a global level and keep pushing to grow.”
G-star have several big names in their roster. It was back in 2014 that G-Star RAW collaborated with American music producer Pharrell Williams. The Demin products of their collaboration was made entirely from the recycled plastic that is found in the ocean. Eventually in 2016, he became the co-owner of their Denim label. Furthermore, Jaden Smith was also roped in this year.
Formula 1 drivers are no strangers to fashion, to say the least. It was only this year that the five-time World Champion, Lewis Hamilton announced his association with the American clothing company Tommy Hilfiger. The company and the Brit joined hands in launching the ‘TommyXLewis’ series.
Verstappen had an impressive 2018 season, finishing fourth – just behind Hamilton, Vettel and Raikkonen – in the driver’s standing. With 10 podiums and two fastest laps (in Monaco and Canada), the Dutch registered two victories (in Austria and Mexico) in the campaign.