WWE has been a major business entity for a major part of over three decades and some of their superstars have become some of the most cultural icons in television history. The likes of Hulk Hogan, Stone Cold Steve Austin, The Rock have become some of the most popular superstars and are recognized the world over due to their work in the WWE.
While not many have attained the level of popularity that these superstars have, many wrestlers have still used their fame from the WWE to become successful entrepreneurs when they are not performing in the ring.
Here are a few of those and the successful brands which they have launched.
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Sisters Nikki and Brie better known as the Bella Twins are one of the most business savvy wrestlers around in the WWE. They have become successful entrepreneurs outside the ring, launching their own lingerie brand named ‘Birdiebee’ which has been a huge hit. Apart from this, they also have their own YouTube channel which has almost 2 million subscribers. They also have their own reality show ‘Total Bellas’ on which they serve as executive producers.
Nikki and Brie Bella
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Torrie Wilson was everyone’s favourite diva when she was ruling the roost in the WWE. She retired from full-time competition around 2008 and has been concentrating on a host of business ventures ever since then. She has launched her own line of fitness DVD lines and also has her own dedicated fitness website named ‘Fittensity.com’ providing a host of training programmes.
Torrie Wilson
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Diamond Dallas Page was a huge deal back in the heydays of the WCW, being one of the most popular guys on their roster. His career in the WWE never reached the heights, which it should have but he has tasted more success outside the ring than it ever did in it. Page is regarded as somewhat of a fitness revolutionary with his concept ‘DDP Yoga’ which has become a major hit around the world with some innovative yoga techniques. Many major superstars like Chris Jericho, AJ Styles and Steve Austin have credited the program for keeping them fit.
Diamond Dallas Page
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Trish Stratus is arguably the greatest female wrestler in the history of the WWE. No one tasted more success than Trish in terms of popularity and stature within the company. After her retirement, success has continued to follow Trish after opening her own successful yoga studio ‘Stratusphere’. The studio has received widespread critical acclaim, even winning the Top Choice Awards’ Best Yoga Studio in the year 2013.
Trish Stratus
